If you click on links we provide, we may receive compensation. Food & Cooking KitchenAid Just Announced Its 2024 Color of the Year—a Beautiful Hue You'll Always Want on Display The iridescent finish shifts depending on the lighting in your space. By Madeline Buiano Madeline Buiano Madeline Buiano is an associate editor at MarthaStewart.com, sharing her knowledge on a range of topics—from gardening and cleaning to home and pets. She has five years of writing and editing experience in the digital publishing industry. Editorial Guidelines Published on February 8, 2024 09:33AM EST Photo: KitchenAid While KitchenAid is best known for developing high-end appliances that stand the test of time, the brand is also lauded for its beautiful color schemes that range from neutrals to bold, saturated hues. Every year, KitchenAid adds to its list of mesmerizing colors and this year the brand has chosen Blue Salt as its 2024 color of the year. The tranquil color is a periwinkle blue with a subtle iridescent, reddish-pearl finish. Inspired by the versatility of the kitchen, Blue Salt has an understated finish that softly shifts hues depending on the lighting in your kitchen. The beautiful shade is the perfect way to introduce color into your kitchen—it's subtle enough to blend in with your existing décor but bold enough to make a statement. Display it on your kitchen counters even when it's not in use for the perfect pop of color. The 7 KitchenAid Attachments That Chefs Use the Most KitchenAid BUY IT: $500; kitchenaid.com The brand's iconic Artisan Stand Mixer is currently available to purchase in Blue Salt. The durable tilt-head stand mixer features 10 speeds to knead, thoroughly mix, and whip ingredients for a variety of recipes. Plus, it comes with multiple attachments to suit all of your cooking and baking needs. We're Calling It: Blue Is the Official 2024 Color of the Year—Here's How to Use It in Your Home KitchenAid's color of the year further cements the idea that 2024 is all about blue. The periwinkle shade complements many major paint brands selections for the color of the year, including Sherwin-Williams, Valspar, C2, Dunn-Edwards, and Benjamin Moore, which have all selected various shades of blue as their 2024 paint color of the year. These trend forecasts prove that it's time to bring blue into your kitchen. Was this page helpful? Thanks for your feedback! Tell us why! Other Submit More Good Things Shop Martha's Prime Day Deals Now, Including Bedding, Cookware, Home Décor, and More Le Creuset Is Retiring This Popular Color—Shop the Final Sale Now 20 Entertaining Essentials That Make Dining Al Fresco More Enjoyable